VR University Seminar in Lake Tahoe

Attended a very interesting conference in Lake Tahoe on Wednesday that was put on by the Instant Software Inc. I was concerned that the sessions would be mostly directed to selling their Vacation Rental Management software and some sessions did have a "salesy" tone to them but there was also a lot of very good information. It was also nice to talk with many of the rental managers up in Tahoe and get their prospective on the industry.

It was an all day seminar and here were some of the sessions:

• The Magic of Owner Retention Programs
• Performance-based Web Marketing
• All Things Google
• How to make sense of Online Travel Portals
• Keynote Speaker George Volsky
• The Future of Vacation Rental Management is the Phone Line
• Increasing Revenue Through Proven Revenue Generation Techniques
• Automating, Streamlining and Saving Money on Credit Card Acceptance

The best session of the day was conducted by Trent Blizzard of Blizzard Internet Marketing, Inc. on Everything Google. He shared with us what Google is looking for in web sites and how to best optimize them for good organic search results. His online marketing strategies were excellent.

Lake Tahoe is so beautiful. I entered the conference when the sun was coming up over the lake and left when the sun was setting. The drive from North Lake Tahoe and back over the pass last night was a first for me. My advice: go slow, turn on the brights and drive in the middle of the one lane road. Needless to say, I was happy to be be pulling into Arnold!

And Away We Go!

We're very excited to announce that we are starting a vacation rental department here at CENTURY 21 Sierra Properties in Arnold CA. Our goal is to create the very best vacation rental program in the area.

We're in the process of building a web site that will be professional, easy to use and have all the latest functionality.

Stay tuned...